Local MP Steve Brine helped to celebrate yet another new business in Oliver's Battery recently as he dropped into open a new Sports Nutrition shop.
Simplements, which has opened up next door to the popular Steve's Barbers, is aiming to tackle the complexities around sports nutrition, and as well as striving to drive down the costs of products, and is seeking to open up the market to both a male and female audience.
Owner Phil Waters said: "With convenience foods being so bad for you, meal replacements, protein bars and dietary shakes are playing a big role in busy life styles. It's not just athletes and gym users taking advantage of their benefits."
Steve Brine added: "Oliver's Battery is now a thriving micro-community of businesses and it's great to see. As a customer at Steve's Barbers I have seen Simplements come together in recent months and it has been fascinating to learn more about a sector which I think is widely misunderstood.
"Phil and his team really know their stuff and provide excellent, responsible advice to people locally who are looking to improve their health and fitness. They key thing I have learnt is that anything Simplements can help with goes hand in hand with sheer hard work to get fit and train or it is of little use. The team can help with all of that and I wish them all the best."
Pictured; Steve joins the Simplements team at the opening
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